How to hire and get the most from outside fundraising counsel
Hiring outside fundraising counsel is an increasingly popular and important resource tool for funding economic development programs in local communities. As local governments face declining budgets and private businesses realize the specific benefits of economic development activity to their own organizations, this funding trend will continue.
Here are some key factors to keep in mind before hiring an outside fundraising firm:
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How to hire and get the most from outside fundraising counsel
Hiring outside fundraising counsel is an increasingly popular and important resource tool for funding economic development programs in local communities. As local governments face declining budgets and private businesses realize the specific benefits of economic development activity to their own organizations, this funding trend will continue.
Here are some key factors to keep in mind before hiring an outside fundraising firm:
1. Credibility –Your own, not theirs. Has your organization earned the respect and public trust from your community that would allow you to make a credible ask for support? Have you communicated goals and results to your publics regularly?
2. Leadership – Do you have strong, committed leadership that can see that the job gets done? The executive can’t carry the load alone. Evaluate carefully the ability to gain buy-in for a long-term campaign and sustained volunteer effort. Conduct a feasibility study to identify leadership and gauge support for a campaign.
3. Need – Can you demonstrate the need to expand (or maintain) your program? Can you directly relate your efforts to the growth of your commu...